<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"><html xmlns="http://www.w3.org/1999/xhtml" xmlns:v="urn:schemas-microsoft-com:vml"><head>
    <title data-ignore-plain-text>LRR Week 3</title>
    <meta http-equiv="content-type" content="text/html; charset=utf-8">
    <meta name="viewport" content="width=device-width, initial-scale=1.0">
    <meta http-equiv="X-UA-Compatible" content="IE=edge">
    <meta name="format-detection" content="address=no">

    <!--[if (gte mso 9)|(IE)]>
    <style type="text/css" media="screen">
      table {
        border-collapse: collapse;
      }
      li {
        text-indent: -1em;
      }
      v\:* {
        behavior: url(#default#VML);
      }
    </style>
    <![endif]-->

    <style type="text/css" media="all">
      body,
.section-text-area,
.section-text-area-wrapper,
.section-text-cell {
    /* These are technically the same, but use both */
    overflow-wrap: break-word;
    word-wrap: break-word;
    -ms-word-break: break-all;
    word-break: break-word;
}
body {
    width: 100% !important;
    min-width: 100% !important;
    -ms-text-size-adjust: none;
    -webkit-text-size-adjust: none;
    mso-line-height-rule: exactly;
}
.mobile-only-stacking-cell {
    display: none;
}
@media only screen and (min-width:  594px ) {
    table#newsletter-table {
        border-top: 44px solid #f5f7fe !important;
        border-bottom: 44px solid #f5f7fe !important;
    }
    table#newsletter-email {
        width: 594px;
    }
    table.footer-section p.footer-company-info,
    table.footer-section p.footer-links,
    table.footer-section p.social-links {
        max-width: 352px;
    }
}
@media only screen and (max-width:  593px ) {
    table#newsletter-table {
        border-top: 22px solid #f5f7fe !important;
        border-bottom: 22px solid #f5f7fe !important;
    }
    table#newsletter-email {
        width: 414px;
    }
    img.section-scaleable-image {
        width: 100% !important;
        height: auto !important;
    }
    .mobile-only-stacking-cell {
        display: table-cell !important;
    }
    .desktop-only-stacking-cell,
    .horizontal-spacing {
        display: none;
    }
}
@media only screen and (max-width:  413px ) {
    table#newsletter-table {
        border-top: 0px solid #f5f7fe !important;
        border-bottom: 0px solid #f5f7fe !important;
    }
    table#newsletter-email {
        width: 100%;
    }
}
@media yahoo {
    td {
        -webkit-padding-start: none;
    }
}
span.mail-merge-preview {
    border-bottom: 2px dotted currentColor;
    display: inline-block;
    line-height: 1em !important;
    margin-bottom: .125em !important;
}
table#newsletter-section-body .linked-site-title-link {
    color: #fff !important;
}
#header-header-section-stacked-top-0 .brand-name .linked-site-title-link {
    color: #0c0000;
    text-decoration: none;
}
#footer-footer-section-stacked-top-0 .brand-name .linked-site-title-link {
    color: #444b50;
    text-decoration: none;
}
#text-text-section-1 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-3 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-4 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-5 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-6 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-7 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-8 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-9 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-10 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-11 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}
#text-text-section-12 .section-text-area blockquote {
    padding-left: 20px;
    padding-right: 20px;
}

    </style>
    
  </head>
  <body style="font-size:16px;font-weight:normal;width:100%;height:100%;margin:0px;padding:0px;background-color:#f5f7fe;">
    <table border="0" cellpadding="0" cellspacing="0" width="100%" align="center" bgcolor="#F5F7FE" id="newsletter-table" style="font-size:16px;font-weight:normal;width:100%;height:100%;margin:0px;padding:0px;border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;background-color:#f5f7fe;border:0px solid #f5f7fe;">
  <tbody><tr>
    <td align="center" valign="top" id="newsletter-cell" style="font-size:1em;width:100%;height:100%;margin:0px;padding:0px;border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
      <div data-ignore-plain-text class="newsletter-preview-text" style="color: transparent; display: none !important; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;"> $$PLAIN_TEXT_PREVIEW$$</div>
      <div class="gmail-auto-resize-hack" style="mso-hide: all"></div>
      <table border="0" cellpadding="0" cellspacing="0" width="594" bgcolor="#FFFFFF" id="newsletter-email" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;border:0px solid #f5f7fe;">
        <tbody><tr>
          <td align="center" valign="top" id="newsletter-email-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
            <table border="0" cellpadding="0" cellspacing="0" width="100%" id="newsletter-email-wrapper" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
              <tbody><tr>
                <td align="center" valign="top" class="book-sans" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                  <table border="0" cellpadding="0" cellspacing="0" width="100%" id="newsletter-section-header" style="width:100%;min-width:100%;border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                    <tbody><tr>
                      <td align="center" valign="middle" id="newsletter-section-header-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                        
<div id="header-header-section-stacked-top-0">

<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="transparent" class="section-content header-section header-section-stacked" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;background-color:transparent;">
  <tbody><tr>
    <td align="center" valign="middle" class="section-content-cell section-text-area" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:0px;padding-right:66px;padding-bottom:0px;padding-left:66px;">
      
  
  
  
    
  

      
      
    </td>
  </tr>
</tbody></table>

</div>
                      </td>
                    </tr>
                  </tbody></table>
                  <table border="0" cellpadding="0" cellspacing="0" width="100%" id="newsletter-section-body" style="width:100%;min-width:100%;border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                    <tbody><tr>
                      <td align="center" valign="top" width="100%" id="newsletter-section-body-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                        
<div id="image-image-section-below-0" style="">
<table border="0" cellpadding="0" cellspacing="0" bgcolor="transparent" width="100%" class="image-section below-layout section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">

  
  
    <tbody><tr>
        
      <td align="left" valign="center" class="section-image-cell section-content-cell section-hoverable-image" data-aspect="ORIGINAL" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding:0;">
        
          <img class="section-scaleable-image" src="https://static1.squarespace.com/static/5cc87bd64d8711e64d60ecb1/t/5f5662665ff56448e9a066e8/1599496834430/Copy+of+Copy+of+Leaders-R-Readers-2.png" width="594" height="792px" style="display:block;border:0;outline:none;text-decoration:none;line-height:0;font-size:0;background-color:transparent;-ms-interpolation-mode:bicubic;height:auto;width:100%;max-width:100%;">
        
      </td>
        
    </tr>
    
  
  

</tbody></table>

</div>
<div id="text-text-section-1">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="transparent" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:33px;padding-right:66px;padding-bottom:34px;padding-left:66px;color:#444b50;background-color:transparent;">
      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:2.3685930369999997em;mso-line-height-alt:2.3685930369999997em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;text-align:center;"><strong>The Catch Up</strong></h2>
    </td>
  </tr>
</tbody></table>

</div>
<div id="image-image-section-below-2" style="">
<table border="0" cellpadding="0" cellspacing="0" bgcolor="transparent" width="100%" class="image-section below-layout section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">

  
  
    <tbody><tr>
        
      <td align="left" valign="center" class="section-image-cell section-content-cell section-hoverable-image" data-aspect="ORIGINAL" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding:0;">
        
          <img class="section-scaleable-image" src="https://static1.squarespace.com/static/5cc87bd64d8711e64d60ecb1/t/5f56645f36732345b400189d/1599497313889/a%2Byear%2Bof%2Bcreative%2Bhabits%2B%7C%2Bbook%2Bclub-10.jpeg" width="594" height="792px" style="display:block;border:0;outline:none;text-decoration:none;line-height:0;font-size:0;background-color:transparent;-ms-interpolation-mode:bicubic;height:auto;width:100%;max-width:100%;">
        
      </td>
        
    </tr>
    
  
  

</tbody></table>

</div>
<div id="text-text-section-3">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#F0E52B" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:88px;padding-right:66px;padding-bottom:22px;padding-left:66px;color:#fff;background-color:#f0e52b;">
      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:2.3685930369999997em;mso-line-height-alt:2.3685930369999997em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>The Rundown</strong></h2>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-4">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#F0E52B" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:27px;padding-right:66px;padding-bottom:11px;padding-left:66px;color:#fff;background-color:#f0e52b;">
      <h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.333em;mso-line-height-alt:1.333em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.02em;"><strong>The 5 Minute Summary</strong></h4>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-5">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#F0E52B" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:66px;padding-bottom:53px;padding-left:66px;color:#fff;background-color:#f0e52b;">
      <p class="" style="color:inherit;margin-bottom:1.25em;font-size:1em;line-height:1.618em;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;">Week three is a guide on objective assessment for the sake of motivation. While Acuff ascribes a hefty weighting to data analysis he implies its efficacy is far worth the effort. The implied issue is that often we fail to make objective assessments of our progress. Evaluation of clear and simple data provides perspective and encouragement. Acuff suggests we “pick one to three things [to] measure” then provides ten questions to help us evaluate a recent past project for insights. After analysis it allows us to adequately adjust the goal, the timeline, or our actions appropriately so we can finish.</p><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:12pt;" class="">Once finishing is near inevitable it is often disrupted by fear and uncertainty. This is counterintuitive to the final boost of energy one would expect when approaching the finish. We often harbor fear of what will happen next, that the outcome will not be perfect, or the lack of identity apart from the goal. These three final fears of perfection as defined by Acuff are driven by internal motivations. Understanding the misguided search for control of the outcome, lowered expectations of a failure, or abject martyrdom is common in the final stretch.</p><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:12pt;" class="">Acuff concludes where he began with “the worst thing that perfectionism does. It keeps you home. It traps you on the couch. It makes sure you never try.” This highlights that the start is important but what we rarely realize is a goal is a promise to oneself at conception. Once the idea has been put forth without properly structuring the project we have quit and continued the cycle of not finishing. We should allow ourselves to ponder and pursue these goals to fruition.</p>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-6">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#E63827" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:88px;padding-right:66px;padding-bottom:22px;padding-left:66px;color:#fff;background-color:#e63827;">
      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:2.3685930369999997em;mso-line-height-alt:2.3685930369999997em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>The Refinery</strong></h2>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-7">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#E63827" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:66px;padding-bottom:11px;padding-left:66px;color:#fff;background-color:#e63827;">
      <h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.333em;mso-line-height-alt:1.333em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.02em;">The Practical Takeaways</h4>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-8">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#E63827" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:66px;padding-bottom:88px;padding-left:66px;color:#fff;background-color:#e63827;">
      <p class="" style="color:inherit;margin-bottom:1.25em;font-size:1em;line-height:1.618em;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><em>Data provides perspective but often in an organization data is routine rather than impactful.</em></p><ul data-rte-list="default" style="margin-left:1em;margin-right:1em;"><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:0pt;" class=""><em>What data can you standardize across your team members? How can buy-in be led by the metrics?&nbsp;</em></p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:12pt;" class=""><em>What is the simplest and most easily derived metric from your personal goal? What is the MVP (minimum viable product) in data terms you can track immediately?</em></p></li></ul><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:12pt;" class=""><em>The fear of finishing can derail progress in the final hours.</em></p><ul data-rte-list="default" style="margin-left:1em;margin-right:1em;"><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:0pt;" class=""><em>When working with your team, are patterns of self sabotage evident in some team members? How disruptive can a single individual be to a group?</em></p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:12pt;" class=""><em>As a leader in what capacity do you have the next set of goals in place to provide a vision for the future post finishing?</em></p></li></ul><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.656;margin-top:0pt;margin-bottom:0pt;" class=""><em>Acuff drives home that unrealized and unpursued goals can become “ghosts that haunt you.”</em></p><ul data-rte-list="default" style="margin-left:1em;margin-right:1em;"><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:0pt;" class=""><em>What projects have you “started” unofficially without fully committing?</em></p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:0pt;" class=""><em>Can confronting your ghosts allow for closure with unrealized potential?</em></p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:12pt;" class=""><em>In what ways does personal accountability inform self-esteem?</em></p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:12pt;margin-bottom:12pt;" class=""><em>How do you overcome missed opportunities with fresh innovation? What would it take for great new ideas to be the norm in your organization?</em></p></li></ul>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-9">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#67BAEC" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:88px;padding-right:66px;padding-bottom:22px;padding-left:66px;color:#fff;background-color:#67baec;">
      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:2.3685930369999997em;mso-line-height-alt:2.3685930369999997em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;"><strong>The Round Up</strong></h2>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-10">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#67BAEC" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:66px;padding-bottom:11px;padding-left:66px;color:#fff;background-color:#67baec;">
      <h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.333em;mso-line-height-alt:1.333em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.02em;"><strong>The Detailed Report</strong></h4>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-11">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#67BAEC" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:66px;padding-bottom:88px;padding-left:66px;color:#fff;background-color:#67baec;">
      <h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.333em;mso-line-height-alt:1.333em;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.02em;text-align:center;">Chapter 7</h4><blockquote><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;text-align:center;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class=""><em>“Progress, on the other hand, is quiet. It whispers. Perfectionism screams failure and hides progress.”</em></p></blockquote><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class="">A little data can make a big difference. Acuff’s thesis for the chapter is best observed as such: “We want our goals to have compounding interest, not diminishing returns. We hope that with each passing accomplishment, the progress will grow and momentum will build, but that’s rarely how things go.”</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:1em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;">In reality the perception of previous successes and failures develops an internal yard stick. Unfortunately, because of the limitations of human memory this measurement tool is heavily distorted by perfectionism. This issue is further compounded by ignorance fostered by denial of true sustained progress. Acuff provides many examples of simple points of data and encourages the adoption of no more than three to begin. Using this new data allows for a controlled adjustment of goal, timeline, and activity horizons. This becomes a principle of particular concern with entrepreneurs who often struggle with over focusing on the finish line. This malleable vision can make some “move their horizon, never actually hitting their goal because they keep changing the definition of success.”</p><h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.333em;mso-line-height-alt:1.333em;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.02em;text-align:center;">Chapter 8</h4><blockquote><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;text-align:center;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class=""><em>“Because the day before done is terrifying.”&nbsp;&nbsp;</em></p></blockquote><p class="" style="color:inherit;margin-bottom:1.25em;font-size:1em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;">Three fears that constitute the final hurdle to finishing are addressed by Acuff.</p><ol data-rte-list="default" style="margin-left:1em;margin-right:1em;"><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class="">The fear of what happens next.</p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class="">The fear that it won’t be perfect.</p></li><li style="font-weight:normal;margin-top:0px;margin-bottom:0px;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class="">The fear of “what now?”</p></li></ol><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class="">All of these fears stem from the understanding that the goal will truly be realized. All doubt over completion leaves and it is replaced by a panic often tied to identity. Acuff boldly asks what we are getting out of not finishing. There are misguided internal motives that drive this behavior. He clearly lays out that this myopic turmoil can be alleviated with outside accountability from a trusted friend. </p><p style="color:inherit;font-size:1em;font-weight:normal;height:1.618em;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class=""></p><h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;font-size:1.333em;mso-line-height-alt:1.333em;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.02em;text-align:center;line-height:1.38;margin-top:0pt;margin-bottom:0pt;">Conclusion</h4><blockquote><p style="color:inherit;font-size:1em;line-height:1.618em;font-weight:normal;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;text-align:center;" class=""><em>“Starting is fun, but the future belongs to finishers.”</em></p></blockquote><p style="color:inherit;font-size:1em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;line-height:1.38;margin-top:0pt;margin-bottom:0pt;" class="">There is no end without a beginning. By providing the tools to finish, finally Acuff can ask us to start with confidence. He vividly describes unrealized dreams as a missed performance. He says perfectionism will make sure we never try if allowed to bias us. “Goals [we] refuse to chase don’t disappear—they become the ghosts that haunt [us].” Now we can move forward in a new paradigm where there is excitement for the start and consistency in the finish.</p>
    </td>
  </tr>
</tbody></table>

</div>
<div id="text-text-section-12">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#113C64" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
  <tbody><tr>
    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:11px;padding-right:44px;padding-bottom:11px;padding-left:44px;color:#fff;background-color:#113c64;">
      <h3 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.776889em;mso-line-height-alt:1.776889em;margin-top:0;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:0em;text-align:center;">RSVP for the interview with Jon Acuff today, September 28th at 2:30pm Est.</h3>
    </td>
  </tr>
</tbody></table>

</div>
<div id="button-button-section-13">

<table border="0" cellpadding="0" cellspacing="0" bgcolor="#113C64" class="button-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;background-color:#113c64;">
  <tbody><tr>
    <td align="center" valign="middle" class="section-content-cell section-text-area" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:37px;padding-right:66px;padding-bottom:34px;padding-left:66px;">
      <table border="0" cellpadding="0" cellspacing="0" bgcolor="#FFFFFF" class="button-section-box" data-style="rounded" style="border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;width:auto;border-collapse:collapse;background-color:#fff;border-radius:6px;">
        <tbody><tr>
          <td align="center" valign="middle" class="button-section-text" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;text-align:center;">
            <a class="button-section-link" href="https://us02web.zoom.us/webinar/register/WN_fX7cUAoUSSWK1q7nXpjx3g" style="display:block;font-size:11px;letter-spacing:0em;text-decoration:none;color:#f77760;">
              <span class="button-section-label" style="line-height:inherit;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:.2em;border-radius:6px;border-top:solid #fff 16px;border-right:solid #fff 33px;border-bottom:solid #fff 16px;border-left:solid #fff 33px;display:inline-block;font-size:inherit;font-weight:inherit;color:inherit;width:auto;margin:0;min-width:1px;"><strong>GET IN TOUCH</strong></span>
            </a>
          </td>
        </tr>
      </tbody></table>
    </td>
  </tr>
</tbody></table>

</div>
                      </td>
                    </tr>
                  </tbody></table>
                  
                    <table border="0" cellpadding="0" cellspacing="0" width="100%" id="newsletter-section-footer" style="width:100%;min-width:100%;border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                      <tbody><tr>
                        <td align="center" valign="top" id="newsletter-section-footer-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;">
                          
<div id="footer-footer-section-stacked-top-0">
<table border="0" cellpadding="0" cellspacing="0" width="100%" bgcolor="#F6F6F6" class="footer-section footer-section-stacked section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;background-color:#f6f6f6;">
  <tbody><tr>
    <td align="center" valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:33px;padding-right:66px;padding-bottom:11px;padding-left:66px;">
      
  <p class="brand-name" style="margin-bottom:1.25em;line-height:1.618em;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#444b50;font-size:16px;mso-line-height-alt:16px;white-space:pre-wrap;"><strong>Leaders-R-Readers</strong></p>
  
  

      
      
  
    <p class="footer-company-info" style="margin-bottom:1.25em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#444b50;font-size:11px;">
  <a style="color:#444b50;text-decoration:none;font-size:inherit;font-family:inherit;font-weight:inherit;line-height:inherit;cursor:default;">
  3661 Avensong Village Circle, 
  Alpharetta, GA 30004, 
  USA</a>
</p>
  

      

      <p class="footer-links" style="line-height:1.618em;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#444b50;font-size:11px;margin:22px 0 0 0;">
  <a href="#" class="unsubscribe-link" style="text-decoration:underline !important;color:#313131;">
    <span class="unsubscribe-link-text" style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;">Unsubscribe</span>
  </a>
</p>

    </td>
  </tr>
  <tr>
  <td align="center" valign="top" class="section-padded-shim" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;height:0;"></td>
</tr>
</tbody></table>

</div>
                        </td>
                      </tr>
                    </tbody></table>
                  
                </td>
              </tr>
            </tbody></table>
          </td>
        </tr>
      </tbody></table>
    </td>
  </tr>
</tbody></table>

  

</body></html>